Project Risk and Uncertainty Management - Beyond the Risk Management Matrix
Benefits to you: Learn how to move from ‘common practise’ to realise ‘best practise’ and maximise performance. Understand how to generate support within your organisation for a best practice approach to manage risks more effectively. Understand how to implement best practice in your organisation to achieve top results. Become proficient in managing good and bad luck, and other forms of opportunity management. Benefit from a unique opportunity of learning from Prof. Chris Chapman – an internationally acknowledged expert in the risk area. 22nd & 23rd October 2007, London.
Progressing from Product Management to Brand Management
Benefits to you: Learning how to make the brand funnel work for you. Testing your product to determine whether it can become a brand. Building the brand identity strategy. Measuring Brand Personality. Brand positioning and segmenting – establishing your brand"s emotional selling proposition. Shifting your product paradigm to a branding mindset. Turning your product into a powerful brand. Learning in a workshop/coaching/consulting environment.
Benefits to you: You will expand your skills in a more entrepreneurial direction that will prove to be both challenging and, to use an overused term…exciting. In business there can be few activities that can give as much personal satisfaction as seeing your own ideas coming to fruition and contributing to business success. Specifically you will learn how to: Take a fresh look at your organisation and its markets. Interpret market activities in a new way by increasing the scope of your market ‘view’. Look at what makes customers…customers, rather than just prospects. Discover useful techniques and tools for creating new customer based concepts, products and services. Increase the chances for success when you launch new ideas into the market. Anticipate possible sources of failure. Build a process for ongoing innovation activity in your busy work-life.
Benefits to you: Developing enhanced management skills and techniques to improve your performance. Maximising your leadership responsibility and potential. Achieving high performance through your staff. Gaining greater self-confidence in your ability. Developing a more strategic and professional approach to your job. Enhancing your personal influence and impact. Developing essential skills and awareness for the next step.
The UNIDO 2007 Training Programme on Technology Foresight
Composed by 3 modules of courses, will take place as follows: - Module 1: Technology Foresight for Organizers, to be held in Gebze (Turkey) 22-26 October 2007; - Module 2: Technology Foresight for Practitioners: A Specialized Course on Scenarios Building, to be held in Prague (Czech Republic) 5-9 November 2007; and - Module 3: Retreat on Technology Foresight for High-level ecision-Makers, to be held in Budapest (Hungary) 27-29 September 2007